Pricing that scales with usage, not seats.

On every plan you update your site by describing the change in plain English. The AI makes the edit on a private draft, a second check runs before anything goes live, and you click Publish when it looks right. Bring your whole team — we don't charge per seat. What changes between tiers is whether we host your site and how much editing is included each month.

First month free on every plan — applied automatically at checkout, no code needed.

Your AI growth director

Connect your existing site + Google Search Console. AI proposes the queries you should target, edits your site by chatting, and a second AI reviews every change before it's live.

Audit

Free

No card required

  • ✓ Connect your site + Search Console
  • ✓ See your real search performance
  • ✓ AI surfaces CTR & position-gap opportunities
  • ✓ Read-only — upgrade to act
Headline

Growth

$49/mo

Everything you need to run your site

  • ✓ Everything in Audit
  • ✓ Chat-edit, 2-AI safety review, one-click rollback
  • ✓ Connect existing site (WP, Shopify, CF Pages, SiteGround)
  • ✓ Hosting + custom domain + HTTPS + daily backups
  • ✓ Daily proposal queue + ad management — rolling out

Studio

Coming soon
TBD

For multi-site + custom backends

  • – Everything in Growth
  • – Postgres database
  • – Custom server-side code (Node or Python)
  • – Multi-site (small chains, agencies)
  • – Priority agent runtime
Pricing + early-access via the Audit tier

Phase 2 features (daily proposal queue, ad-spend management, email digest) ship to every paid plan at no extra cost over the coming weeks.

Connect supports four host types today:
  • SiteGround — static HTML / cPanel sites over SSH.
  • Cloudflare Pages — static hosting via the CF API.
  • WordPressany host, anywhere. Bluehost, GoDaddy, WP Engine, Kinsta, Pantheon, AWS, GCP, Azure, your own VPS — if you can install a plugin, we can connect. Posts, pages, custom post types, WooCommerce products + orders, media, theme files, plugins, menus, widgets — all editable from chat.
  • Shopify — orthogonal to hosting. Plugs into any of the above for product, order, customer, and inventory data + Buy Button embeds.
Want us to host your site? Hosted serves static HTML/CSS/JS and managed WordPress (we run your WP install on our infra; promote from a Connect-tier dev preview when you're ready). Studio adds Node/Python + per-tenant Postgres + S3 for arbitrary custom backends. Connect-tier WordPress (via our plugin) keeps your existing host.
Roadmap:Squarespace, Wix, Webflow, WooCommerce. Sign up for the waitlist on the homepage and we'll email when your platform lands.
How we compare

More than hosting. You can actually edit the site, just by chatting.

Most hosts hand you a control panel and a database, then leave you to find a developer for every change. With us you describe the change in plain English, an AI makes it, and a second AI reviews it before anything goes live. Compare like for like:

SiteGround StartUpSiteGround GrowBigSiteCTRL GrowthSiteCTRL Studio
Renewal price$17.99/mo$29.99/mo$49/mo$99/mo
Storage10 GB20 GB25 GB50 GB
Bandwidth / monthunmetered*unmetered*100 GB250 GB
DatabaseMySQL (shared)MySQL (shared)Postgres (dedicated)
Custom backend codePHP onlyPHP onlyNode / Python worker
Edit by chatting (with AI review)
Preview → prod review gate
One-click rollback✓ (manual)✓ (manual)✓ (chat command)✓ (chat command)

Already on SiteGround, Cloudflare Pages, or WordPress? Stay there — pick Connect(see plans above). We'll wire the agents into your existing setup over SSH or our plugin. No migration, no downtime.

* "unmetered" on shared hosting tends to mean "throttled if you ship video." Our 100 GB / 250 GB caps are explicit so a video-heavy month is predictable rather than a surprise overage. Most static sites use 5-50 GB/month — the cap only matters if you're streaming or hosting large media.

FAQ

What is a credit?

Credits are how you pay for AI dev-team time. A typical chat turn with the Dev agent (one change, preview the result) runs about 5–8 credits. A Prod review-and-deploy cycle runs about 10–30 credits depending on how much checking it has to do. The 1,000-credit monthly grant on Connect comfortably covers a moderately active site — typically 100–200 turns.

What happens if I run out of credits mid-month?

The agents pause new turns until you top up or your monthly grant resets. Your site keeps running normally — only chat-based edits are paused. Buy a Boost / Refill / Stockpile pack above to resume immediately.

Do unused credits roll over?

Yes — monthly credits roll forward up to 2× the monthly grant (Connect banks up to 2,000 credits). Top-up credits never expire.

Can I change plans?

Yes, anytime. Stripe handles proration on upgrades and downgrades automatically. Studio → Hosted preserves your site and Postgres data; Hosted → Connect requires you to point us at an external host (we'll walk you through it).

Do you support WordPress / Shopify / Webflow?

WordPress — any host, anywhere. Bluehost, GoDaddy, WP Engine, Kinsta, Pantheon, AWS, GCP, Azure, your own VPS — if you can install a plugin on your WP install, we can connect. The agent edits posts, pages, custom post types (including WooCommerce products + orders), media, theme files, plugins, menus, widgets, and Customizer settings via our plugin's REST API.

Two paths for WordPress:
Connect — keep your existing WP host. Preview lives on a private dev container at <your-slug>.dev.sitectrl.ai; publish replays the diff into your live site via the plugin. Your hosting bill stays where it is.
Hosted— we run your WP for you on our infra. Promote from a Connect dev preview when you're ready; the same dev container becomes your permanent host. Backups, MariaDB, PHP runtime, scaling — all managed.

Shopify — yes, plugs into any host. The agent reads your catalog, orders, and customers, edits product copy / SEO / inventory, and emits Buy Button embeds for your marketing site. Connect via a custom-app Admin API token (60-second setup in Shopify admin → Develop apps).

Webflow / Squarespace / Wix — on the roadmap. Sign up for the waitlist on the homepage.

What about VAT / sales tax?

Tax is calculated at checkout via Stripe Tax based on your billing address and added to the displayed price. EU customers see VAT broken out on the invoice.

How do I cancel?

Self-serve from the billing page in your dashboard. Cancellations take effect at the end of the current billing period — no early-termination fees. Hosted / Studio sites stay live for the remainder of the period; we keep a snapshot for 30 days after cancellation in case you want to come back.